We-media has emerged from media outlets like newspapers and television which form the basis of media and journalism- both forms help big news corporations broadcast news to the general public.
We-media is basically just an advancement of media but the difference - the key difference is that we-media encourages people to broadcast whatever news they want in whatever ways they want.
I believe that people want to share news on a small scale e.g. just personal news to their friends via facebook and twitter but as we-media has evolved so has the level that people now broadcast news.
BBC and Sky news are now not the only news channels- now there are websites e.g. news now and live feeds which have constant drips of news to the users of the site.
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